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| August 11, 2010 | Business Networking Social Media - What is it, Why use it, and How by Christina Wagner | $21 for dinner | | Wednesday Place: Anzio`s Italian Restaurant 12418 N. 28th Drive Phoenix, AZ 85029 See the Map. | Description: Wikipedia defines Social Media as the use of web-based technologies to transform and broadcast media monologues into social media dialogues. You can hardly listen to the radio, watch television, or pick up print meia without seeing Twitter, Facebook, & Linkedin. These three, just to name a few are examples of Social Media. Businesses are using these to promote their products, create brand awareness, get leads, and engage their customers.
There is much more value than meets the eye and it goes beyond "tweeting" what one is doing. While years ago your customer might find you on a search engine because of carefully planned keywords, content & a dynamic website it is evident that social media is feeding search engines via social search.
This discussion will briefly cover what Twitter, Facebook & Linkedin are, why you should use minimally all three and tools that will save you time and not cost a dime.
Christina Wagner is Marketing Director KFNX News Talk Radio 1100
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